Every successful marketing strategy begins with capturing leads. Turning leads into clients is the ultimate goal. So how do you capture leads? Lead Magnets Social media posts are not enough to catch the attention of today’s fast-scrolling readers. Lead magnets offer law firms a strategy for capturing the contact information of those interested in learning […]
There is no arguing that marketing is essential for reaching potential new clients. However, advertising as a lawyer means following the rules or suffering the consequences. From social media to law firm websites, connecting with clients digitally has become the norm for lawyers. No matter what platforms make up your digital marketing strategy, understanding—and following—the […]
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