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Legal Marketing Blog

Tag: Instagram

Maximizing Your Marketing Strategy: The Power of Social Media for Attorneys

Social media has revolutionized the way we communicate and connect with each other, and attorneys are not an exception to this trend. With over 3.8 billion social media users worldwide, social media platforms offer a valuable opportunity for attorneys to reach out to potential clients and engage with their existing ones. Should attorneys use social media in their marketing strategy? Absolutely! Social media can be an effective and engaging marketing tool for attorneys to attract new business. It provides a platform for attorneys to showcase their expertise, build a network of contacts, and develop a strong brand image. How should attorneys use social media in their marketing? To use social media effectively, attorneys should first identify their target audience and choose the platforms that best

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Promote Your Law Firm With Instagram

You may be wondering if Instagram is the right platform for lawyers, and the answer is a resounding yes! According to SproutSocial insights, 71% of Instagram users are under the age of 35, and 37% of the users earn more than $70,000 a year. Additionally, an estimated 71% of U.S. businesses are on Instagram. So while Instagram may seem like an unlikely tool for your law firm, it’s a great way to reach new clients and show them who you are. In today’s social-media-driven world, many prospective clients want to interact with companies before calling on their services. Clients want first-hand knowledge of what you’re like, how you work, and what services you have to offer. A Few Things You Should Know First, the time

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Lawyers and Law Firms on Instagram? You bet!

The way you market yourself and your firm has changed drastically over the years. The days of all professionalism all the time are over. Clients today want to see a more personal side of attorneys. This can be easily accomplished by building a network of followers on Instagram. At the end of the day, you want to be where your potential clients are. Instagram is an often-overlooked platform, yet, over half of the top 20 law firms in the US use Instagram to promote their firm and connect with clients. Coming in behind YouTube and Facebook, Instagram is the third most popular social network among adults. Over 200 million Instagram users view at least one business profile daily, making this social media platform ideal for

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Is Social Media For Lawyers and Law Firms?

As a marketing tool for law firms, social media hasn’t exactly been the go-to strategy among sole practitioners and small law firms. But times are changing. For most attorneys, if you are not taking advantage of social media to promote your services, attract prospective clients, and build valuable connections, you’re missing a huge opportunity. While not all trends will be relevant to promote your firm, there are some you should consider taking advantage of this year. Niche Social Media Platforms Up first is niche social media platforms. Utilizing niche groups will take the guesswork out of getting your firm in front of your potential customers as well as key influencers. Social media platforms such as Facebook, Twitter, LinkedIn, and Google My Business present an opportunity

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